This is a spreading Neoregelia, a bromeliad grown for broad rosettes of stiff, colorful leaves rather than a tall flower spike. The foliage does the work, often blushing brighter at the center, and offsets gradually spread to fill the pot.

Give it bright, indirect light to hold the strongest leaf color. Keep the central cup filled with fresh water, flushing it out occasionally, and let the fast-draining mix dry slightly between waterings. It appreciates humidity and moderate temperatures.